Wing aims to trial its drone delivery services in Ireland this November.
The move to carefully ease into aerial activity in Ireland comes at a time when Alphabet-owned Wing has started expanding its operations around the world. In statements to various media outlets, Wing said it would conduct a “limited drone delivery demonstration” in an unnamed municipality in the Dublin area, calling it “a first step” toward launching full service in Ireland.
Wing’s decision to select Ireland as its next market was doubtless inspired by the fast growth – and early domination – of local drone delivery hero Manna Aero. Founded in 2018 by serial entrepreneur Bobby Healy, Manna has already transported over 100,000 orders to customers in two Irish areas and plans to announce a new location soon that could quadruple the potential homes served.
Wing boasts 250,000 drone deliveries in its US, Finnish, and booming Australian markets, and was welcomed to Ireland in a tweet by Healy, who is planning to use Manna’s strong base in Ireland to the US and to the EU.
The move to Ireland comes after efforts by Wing to grow its drone delivery business in other countries. Over the past year, it has struck several deals with new retail and food partners in Australia, consolidating the country’s status as its strongest market. Earlier this year, meanwhile, it launched awaited service to a Dallas-Ft. Worth suburb, considerably expanding its potential customer base from its previous US operation in Christiansburg, Virginia.